Visual identity for the new myPOS store in Naples, landing pages, store setup, LED wall, taxi advertising, promotional material for print and social networks.
Areas
Graphic Design Digital Imaging UX Design UI Design
Teamwork
ART DIRECTOR: Biagio Di Stefano GRAPHIC DESIGNERS: Biagio Di Stefano, Giorgia Bozzoni PROJECT MANAGER: Simone Pica AGENCY: Lemon (www.bylemon.com)
Creating an attractive graphic style using the brand identity elements of the brand.
For the new opening of the store in Naples, myPOS has created the campaign “Cca nisciuno è fesso” (Here, nobody is a fool), for brand awareness and customer acquisition. The project included billboard campaigns, taxi branding, communication materials, landing pages, and LED walls. Activities managed on behalf of Lemon agency.
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